Investor Relations
We are a young company from Switzerland, which has partnered with renowned suppliers from the automotive to the med-tech industry to develop an understated, high-end electric cigarette in the form and size of a traditional tobacco cigarette.
Like most start-ups, especially the ones developing a hardware product from scratch, we rely on outside investments. Luckily, we are not only among those that were able to find many supporters that lend us their trust and became shareholders but also among the very few to find a way to process and manage investments and a large base of shareholders in the easiest and most efficient way. Together with the help of Zurich based Aktionariat AG we have started to tokenize parts of our shares so that today it’s possible to directly buy shares of our company without intermediaries via the Aktionariat Brokerbot® on this website.
MILESTONES & MOMENTUM
SINCE CONCEPTION 2016-2024
2016
First cigarette design prototype Carnault was founded in Zurich
2019
Creation of the charging case
Lauch of BLP Development
2023
PCB Design Award for the BLPApplication for 5 Patents in CH, UK, EU, US, CN, JP
2024
- The first flagship store opened in Basel
- Achieved first 500 sales
- Luxury media coverage in GQ, BLUSH, Basler
- Grant of 5 European Patents
NEXT STEPS 2025-20XX
AN EXCITING FUTURE AHEAD
2025
- Q1: Extended leadership team with new CEO and CMO
- Q1: Germany - Launch at Roomers luxury hotel group
- Q1: Italy – Third-party retailer expansion in Milan
- Q1: Product enhancement, with faster nicotine hit (10s vs. 90s)
- Q2: Netflix & ARD first appearance with brand ambassadors
FrederickL au - Q2: Collaboration projects with Johnny Depp and Emilia Schule
- Q3: Launch of Signature product collection
2026
- Q1: Product enhancement (+30% vapor production & +70% battery lifetime)
- Q1: Launch of new Prestige product collection
Our current status
Although a number of milestones have already been reached and the development of the first generation of the Carnault cigarette is as good as complete, an investment in Carnault AG can still be described as an "early-stage" investment. On the one hand, this means that further company development is associated with risks and uncertainties, and on the other hand, that the investment made has the potential to multiply due to the low company valuation. The highest ever valuation for an e-cigarette start-up was achieved by Juul Labs Inc. in 2018 with a valuation of USD 35,400,000,000.
What does the term "early-stage" refer to in our case?
Risks, among others due to:
- Lack of sales
- Lack of robust financial plans
- Unvalidated demand
- Possible financing and delivery delays
Very high potential, among others due to:
- A huge market with traditionally high margins
- An innovative product that is technically difficult to copy and has 5 patents pending
- Unique know-how due to the development of an own battery sleeve production
- Protected trademark and design rights
- An outstanding team
SHAREHOLDER REGISTRY
FAQ
How can I benefit financially from my investment?
There are four ways to profit from CAS tokens lack of sales
- A sale of the company
- A dividend (annual distribution of profits)
- A buyback of tokens by the company
- A sale of tokens to another investor
Note that there is no peer-to-peer marketplace for CAS tokens. Trading of the token via the brokerbot can only take place between the company and an investor, and the "Sell" function (selling to the company) may not always be available and in any case is limited to a certain threshold.
What is Aktionariat AG?
Only about 220 out of 500′000 Swiss companies are listed on the stock exchange. The effort associated with an IPO is often too high for startups and smaller companies. Aktionariat AG is a company that enables us to provide a platform for issuing, managing and trading shares based on blockchain technology. For investors, this offers the possibility to buy and trade our and many other shares in a straightforward way. Learn more about Aktionariat AG here.
How much do I need to invest to become a shareholder?
The minimum investment amount may vary. At the moment it is CHF 5'000.
Is my wallet secure?
Yes, as long as you take the necessary care in managing the credentials to your wallet and especially keep the seed phrase in a safe place. If your credentials are secure, your tokens cannot be lost or stolen.
Will I get real shares or are tokens something else?
The CAS token represents real shares of Carnault AG. The representation cannot be cancelled. By owning tokens, you become a shareholder.
Are there any legal or administrative differences for me compared to shares in physical form?
No. You will receive the same shares on the same terms as physical shares.
Does the value of the cryptocurrency Ether affect my shares?
No. The shares are stored on the Ethereum blockchain, but they are not linked to the cryptocurrency Ether. Even if the value of Ether were to drop sharply, it would have no impact on the CAS tokens.
What impact would a failure (for example, due to insolvency) of Aktionariat AG have on my tokens?
If Aktionariat AG ceased to exist, the impact would be limited to the user interfaces, for example the Brokerbot or the Aktionariat App. Shareholders would still be able to manage their shares and exercise their rights. There would always be the possibility to offer the tokens on another marketplace and to use other user interfaces.
Which share price is displayed in the Aktionariat App?
We show the current share price in the Aktionariat app.
What is the legal basis for tokenization?
On 01.02.2021 amendments to the Swiss Code of Obligations came into force and the concept of electronic registers of value was introduced. Article 973d defines a register right as a right that (1) is recorded in a register and (2) can only be asserted and transferred to others through this register. Distributed ledger technology meets all the requirements of a register of value under Article 973d(2) of the CO.
What happens if Carnault AG is sold?
The CAS token shareholders' agreement (CA shareholders' agreement) allows for automatic enforcement of the drag-along agreement (a drag-along agreement is a co-sale obligation if a certain number of share votes are in favor), regardless of how many shareholders exist at the time. In the event of a sale, all shareholders are automatically paid out.
Where and how is the share register data stored?
As with physical shares, all register data is hosted in Switzerland. Shareholders must register in the share register. To do so, you can register your data in the corresponding widget.
Further documents
The following documents are an integral part of an investment in Carnault AG. The Token Holder Agreement is a Shareholder Agreement. It contains inter alia co-sales rights and obligations. The Registration Agreement contains important information about the legal framework of our blockchain based shares.
Token Holder Agreement
Registration Agreement
